MicroAd H1 FY9/2026 Operating Profit Jumps 80% to ¥777 Million as Sales Rise 18%

MicroAd posted first-half net sales of ¥9,633 million (+17.7%) and operating profit up 79.8% to ¥777 million, while interim net profit attributable to owners surged to ¥592 million from just ¥27 million a year earlier. EPS reached ¥21.58, and management raised full-year FY9/2026 guidance to ¥17,788 million in sales and ¥1,024 million in operating profit.

MicroAd corporate office building with brand signage in Tokyo MicroAd, Inc. · Tokyo Stock Exchange Growth

MicroAd, Inc. (TSE: 9553), a data- and AI-driven digital advertising and marketing-platform company, reported consolidated results for the first half of the fiscal year ending September 2026 (H1 FY9/2026, covering October 1, 2025 to March 31, 2026) under Japanese GAAP. The interim figures show a sharp acceleration in profitability: net sales rose 17.7% year-on-year to ¥9,633 million, operating profit climbed 79.8% to ¥777 million, ordinary profit advanced 84.0% to ¥732 million, and interim net profit attributable to owners of the parent jumped to ¥592 million from just ¥27 million in the same period a year earlier — a more than twentyfold increase. All figures below are first-half (six-month) results, not full-year.

Margins widen as the platform business scales

The standout feature of the half was the operating-margin expansion: operating profit grew far faster than sales, lifting the operating margin to roughly 8.1% from about 5.3% a year earlier. With revenue rising 17.7% but operating profit up 79.8%, the results point to strong operating leverage as MicroAd's data and advertising-platform businesses scale on a relatively fixed cost base. Basic interim earnings per share came in at ¥21.58, up from ¥1.01 a year earlier, with diluted EPS of ¥21.02. Comprehensive income more than tripled, rising 219.2% to ¥604 million.

Balance sheet strengthens

Total assets expanded to ¥10,700 million at the half-year balance date, up from ¥9,149 million at the previous fiscal year-end, while net assets rose to ¥3,997 million from ¥3,897 million. The equity ratio eased to 36.8% from 38.2% as the balance sheet grew, with shareholders' equity of ¥3,933 million. MicroAd does not pay a dividend: the company declared ¥0.00 per share for the interim period and guides to ¥0.00 for the full year, unchanged from the prior year and consistent with a reinvestment-focused growth profile.

Full-year guidance raised

Alongside the interim results, management revised its full-year FY9/2026 guidance upward. For the twelve months to September 2026, MicroAd now projects net sales of ¥17,788 million (+13.5%), operating profit of ¥1,024 million (+67.1%), ordinary profit of ¥952 million (+79.3%), and net profit attributable to owners of ¥678 million (+247.6%), implying full-year EPS of ¥24.72. The first-half operating profit of ¥777 million already represents about 76% of the full-year operating-profit target, underscoring the front-loaded strength of the period. The company noted that its interim financial statements are not subject to audit or review by a certified public accountant or audit firm.

MicroAd, Inc. — H1 FY9/2026 Key Financials (J-GAAP, consolidated, first-half / six months)
MetricH1 FY9/2026H1 FY9/2025YoY
Net sales (¥ million)9,6338,185+17.7%
Operating profit (¥ million)777432+79.8%
Ordinary profit (¥ million)732397+84.0%
Interim net profit attrib. to owners (¥ million)59227+91.5%
Basic EPS (¥)21.581.01
Comprehensive income (¥ million)604189+219.2%
Total assets (¥ million)10,7009,149+17.0%
Equity ratio36.8%38.2%-1.4pp
Interim dividend (¥)0.000.00
FY9/2026 net sales guidance (¥ million)17,78815,672+13.5%
FY9/2026 operating profit guidance (¥ million)1,024612+67.1%

JapanStockPulse provides informational content only and does not constitute investment advice. Figures are taken from the company's published earnings short report and may be subject to subsequent revision.