Subscriptions keep spreading
BABY JOB Co., Ltd. (TSE: 293A), which provides a subscription service delivering disposable diapers and wipes directly to nurseries so parents no longer have to bring them, reported consolidated results for the first half of FY2/2027, the six months from March 1 to August 31, 2026, on October 13, 2026 under Japanese GAAP. Net sales rose 33.8% to ¥2,687 million, operating profit 138.2% to ¥298 million and ordinary profit 143.1% to ¥297 million. Net profit attributable to owners of the parent rose 153.4% to ¥192 million, or ¥65.63 per share against ¥25.86. The company is listed on the TSE and the Fukuoka Stock Exchange.
The company said births in Japan fell 2.1% to 706,000 in 2025, but the number of childcare facilities kept rising, to 40,046, and waiting lists grew again to 2,435 children in April 2026. A 2023 government notice encouraged nurseries to dispose of used diapers themselves, which it expects to make its service increasingly important. Advertising and free trial campaigns raised awareness and use: subscription users grew from 127,773 at the end of February to 177,492, and contracted facilities from 9,300 to 10,327, both counts including those on free campaigns. BABY JOB reports a single childcare-support segment.
Balance sheet and outlook
Total assets rose 11.9% to ¥1,706 million, mainly on higher receivables, and net assets 24.7% to ¥879 million, for an equity ratio of 50.9%, up from 45.8%. The company paid a year-end dividend of ¥7.50 for FY2/2026.
The full-year forecast is unchanged: net sales of ¥5,538 million (+34.9%), operating profit of ¥431 million (+37.8%), ordinary profit of ¥427 million (+45.1%) and net profit of ¥282 million (+28.1%).
| Metric | H1 FY2/2027 | H1 FY2/2026 | Change |
|---|---|---|---|
| Net sales (¥ million) | 2,687 | 2,007 | +33.8% |
| Operating profit (¥ million) | 298 | 125 | +138.2% |
| Ordinary profit (¥ million) | 297 | 122 | +143.1% |
| Net profit attrib. to owners of parent (¥ million) | 192 | 76 | +153.4% |
| EPS (¥) | 65.63 | 25.86 | +153.8% |
| Total assets (¥ million) | 1,706 | 1,525 | +11.9% |
| Net assets (¥ million) | 879 | 705 | +24.7% |
| Equity ratio | 50.9% | 45.8% | +5.1 pt |
| FY2/2027 guidance — revenue (¥ million) | 5,538 | — | +34.9% |
| FY2/2027 guidance — operating profit (¥ million) | 431 | — | +37.8% |
| FY2/2027 guidance — ordinary profit (¥ million) | 427 | — | +45.1% |
| FY2/2027 guidance — net profit (¥ million) | 282 | — | +28.1% |
JapanStockPulse provides informational content only and does not constitute investment advice. Figures are taken from the company's published earnings short report and may be subject to subsequent revision.